What Is the Health Rhetorical Analysis - Essay Sample

Introduction

What the health is a documentary written, directed, and produced by Kip Andersen and Keegan Kuhn. The fill exposes the rote in the healthcare sector and corruption surrounding different organizations that are trusted with protecting the health of American citizens. The primary audiences aimed are the American citizens and mostly those diagnosed with chronic diseases. Also, the film touches on different health organizations as well as their sponsors. It examines the relationship between diet and diseases by engaging medical professionals and persons who have in one way or the other experienced issues correlating to eating and food. The documentary combines logos, pathos and ethos rhetoric appeals to unearth the problems with the western diet and possible preventions of cardiovascular diseases, cancer, obesity and diabetes. The film aims to enlighten and persuade the people who are affected by the chronic illness on the best diet for their conditions. And also help to prevent more cases of chronic disease from arising. This rhetoric analysis will build on the three rhetoric appeals to affirm the arguments.

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What the health builds its arguments on credible facts and ideas. This logical sequence is evident throughout the film. One of the evidence of logic in the movie is where Anderson provides information on the research done by Harvard researcher to find out that a single serving of processed meat per day has a risk increase of 51 per cent to developing diabetes after conducting nine different pieces of research. Also in the 12th minute of the documentary film, Anderson provides statistics on the number of people who die from cardiovascular diseases. "Over seventeen million people die every year from cardiovascular disease. It is the leading cause of death around the world. Nearly one out of every three people will die from this disease. The amount of people who die from cardiovascular disease is equivalent of four jumbo jets crashing every single hour, every single day, and every single year." Anderson also provides information from Dr Walter Kempner who used plant diet to reverse several chronic diseases. The use of statistical evidence in the film instils the sense of facts in it. Figures indicate facts. The credibility of data is essential in laying facts and ideas. Therefore providing graph and statistics from researchers' shows that whatever the film provided is based on evidence and facts. To strengthen an argument, one needs to give a reality which is what Anderson invests in the movie. The facts persuade the audience.

Several accounts in the film have shown the use of ethos in its making. Interviews with different skilled and knowledgeable figures are conducted in the movie. This provides a sense of credibility and authority. The people that are interviewed in the film have either experienced or have seen the effects of diet on them and the relationship between their diet and diseases. Ethos is uncovered in the fill by providing information from credible sources. The interviewed figures are significant persons including doctors, surgeons and nutritionists among others. People would easily trust information from an expert than a neighbor or just a filmmaker. Therefore bringing on real-life board experts provides the viewers with all the reasons to believe in the information laid across.

Logos and ethos have been blended in the film to strengthen the argument. The combination of facts and authority to provide persuasive arguments that are based on events from credible sources provides a suitable blend of ethos and logos. To achieve the mix, Anderson records interviews with several scientists explaining how the diet is related to diseases. An example is where Michael Greger, M.D states that diabetes is not a result of high carbonated food or high sugar consumption. Have a knowledgeable person saying a fact persuades more.

Another example that provides a perfect blend of ethos and logos in the documentary is where Anderson uses Dr Walter Kempner study in the film. The study is from a credible source and provides facts on the use of a plant diet to reverse several chronic diseases. This was a project that worked hence it is reliable. It can, therefore, be deducted that ethos and logos can be used together to improve the effectiveness of an argument.

The final rhetoric appeal that Anderson used in the film is pathos. Anderson plays with emotions and feelings to drive his point home. He manoeuvres through tone and sound as well as images to effectively provide the right mood for each information in the film. Images have been used in this documentary to portray either proper stance or bad. For instance, the pictures that showed a combination of sausage with cigarettes as a meal. The image is meant to drive home the fact that processed meat is a group one carcinogen just like cigarettes and therefore consuming the meat is no different from smoking cigarettes. The images itself instil fear in the person who drinks the food hence helping to persuade against the meal. Welcoming pictures and music were used when talking about plants. The picture and music provide the intended audience with a different feeling. The welcoming images and music lure the viewer to accept the point driven home. The music used in the film also deferred in tone from lighter music when the audience needs to feel better and deeper music to provide a negative feeling. The best way to convince a person is through feelings how the soul is drawn in and out as the information is delivered shows how strong the sense of pathos is used in the documentary.

The author combines ethos and pathos in the film. The combination is achieved by interviewing several average citizens who talked about their concerns on meat and diet. One of the people interviewed was Rene Miller. Miller lives in a neighbourhood with pig ranches. She claims that she cannot eat bacon because they see dead pigs being processed to make feeds for the others. As she explains how the hogs are packed into trucks for processing, images of hogs killed are shown on the screen. The combination of pictures of dead pigs and the explanation was given by millers provides a perfect blend of ethos and pathos. Jane Chapman is also interviewed. She is seen recovering for arthritis, and she hails the use of plant diet to his getting better. janes interview also provides a combination of ethos and pathos.

Conclusion

The film provided a clear rhetoric appeal. It also exposed the correlation between diet and disease. The fill helped bring into lime light the corruption and rote that takes place in different health organizations. All this information was laid down logically and ethically as well as pathetic. The use of logos ethos and pathos helped to effectively relay the information of diet and disease to the intended audience.

Work Cited

Copple, Roger. "A Summary of the Documentary Film--." OpEdNews, 5 Apr. 2017, www.opednews.com/articles/1/A-Summary-of-the-Documenta-by-Roger-Copple-Cancer_Collusion_Corruption_Dairy-170405-511.html.