Understanding the need assessment presented in the article "Strengthening our Economy through College for All" by Bergeron David and Carmel Martin gives the in-depth insight on the purpose, message, voice, and audience of the text. The article offers significant facts of the United States' government efforts to provide affordable education for its population through elementary, secondary and post-secondary training. Bergeron and Martin make a considerable contribution to back the need for the provision of a free college education for all as a measure to strengthen the American economy. This paper will conduct a rhetorical analysis of the article to explore the diction, tone, audience, writing style applied by the authors to ensure the credibility of information disseminated to the reader.
The article presents the author's persuasive belief on the need of post-secondary education to increase the economic efficiency of the US by making college education free for all. The choice of title for the article intervened to critical application o rhetorical strategies to arrest the readers' interest in the validity of the line of argument made by Bergeron and Martin. In the article, the authors apply important rhetorical strategies and appeals in support of their argument without making critics to the concerned stakeholders' roles, successes, failures, and abilities. The introductory part of the article employs a calm tone to persuade the readers on the passive approach applied in the persuasive arguments and counter-arguments showing the credibility of their perception on the subject. The submissive and willing tone highlights of the current status of the American college education and economic requirements of skilled labor appeal on the purpose and message rhetorical strategies used of the article's information. In the preceding paragraphs, the authors make a persuasive presentation of simple facts to reify the simple phenomena in favor of their line of argument without creating an unnecessary attack on the responsible stakeholders in the matters to do with educational policy formulation and economic strategists.
The choice of language and message complexity makes effective rhetorical strategy in presenting the article in readable standards. The message is broken into communicating subtitles to categorize the information based on the themes discussed. The categorization of the text in subsections consolidates related information in similar clusters to ensure that the author wanted to convey to the readers. The broad and organized classification of the report gives the article its textual value in communicating to the reader the message clustered into subsections based on their themes provides the reader with an insightful understanding of the author's purpose. For instance, organizing the text into paragraphs of related information like paragraph one and two makes the thesis argument of the article to connect the authors' intention to the topic and the expected cases in the preceding sections of the report. In the article "Strengthening our Economy through College for All" the message is categorized in three subsections to communicate the intended message to the reader emanating from the topic to give the entire document credibility and relevance.
Bergeron and Martin make the critical choice of language and voice to apply when communicating their arguments to the reader. The use of personified statements and authoritative views when discussing the current state and need of the college education and the necessary investment for the future as well as sufficiency of higher education to provide tangible evidence and reliability. For instance, in paragraph eight the duo state that " When students graduating from high school ask how much it will cost to go to college they are likely to hear it depends...." When communicating this argument, Bergeron and Martin (2006) make a passive contribution to the positive criticism for lack of streamlined standards for college education making indirect comparisons with the predictability of high school education costs. Throughout the entire article, the authors voice their own opinion in every possible way ensuring that they are not biased or opinionated in presenting certain things that warrant policy and practice critic.
The identification of the audience as a rhetorical strategy applied by Bergeron and Martin in the article makes their work accommodate a wider allay across the literal divide to show their direct and indirect connection with the subject. In the opening remarks, the authors state on the 21st-century demand for workforce and the jeopardy of the US economy losing ground to give their work and arguments bearing and enlighten the reader on what to expect from their perspective on the subject. They also mention on the need for America to prepare to meet the increasing demand of the growing and revolutionary global economy. Emphasizes laid by the opening statement makes the reader realize their appreciation and connectivity in the educational need for the growing American population. This position of the authors' viewpoint exposes the reader to the believability of the arguments made in the entire article due to the connectivity created by the authors' knowledge of the subject and audience.
Analyzing the rhetorical appeals applied by the authors when writing the article "Strengthening our economy through college for all" it's worthwhile noting that Bergeron and Martin make essential understanding of the issue they intended to address. Making the logical appeal, the due gives credible information with accountable preferences to show the level of accuracy and accountability the source that exploits to provide their information. Initially, the brings to picture the American constitution when they mention the CAP that calls for college for all. In the proceeding sections, they give credible statistics to show the credibility and logical application of their information presented. Exploiting the pathos appeal, Bergeron and Martin use a personal attachment for emotional communication to their reader. For instance, in the fourth paragraph, the authors make a convincing tone when they elaborate the current situation in the labor force. They demonstrate the high number of exists made by older workers to make an emotional appeal that accredits their urge for free college education for all to maximize the need for skilled workforce in the new global economy. To make the ethos appeal in their writing, the author shows the credibility of the information presented by displaying the credible audience source of information submitted. Throughout the text, Bergeron and Martin make purposive mention of the federal government as the primary stakeholder in policy formulation and enforcement in the education sector. Therefore their work makes much exploitation of the ethical appeal to demonstrate to the reader on the credibility of their recommendation for the enactment of the college for all Act.
In conclusion, making insightful understanding on the contribution of the arguments made by Bergeron and Martin in advocating for free college education as a measure to increase industrial workforce exploits essential rhetorical strategies to ensure that the reader gets an in-depth understanding of their point of view on the issue. Therefore, making considerable exploitation of the logical, ethical and emotional appeals to fill in the rhetorical square in their choice of language, audience, purpose, and message.
Bergeron, David A., and Carmel Martin. "Strengthening Our Econmy Through College for All." How Valuable is a Colege Degree? Edited by Noel Marino, Greenhaven Press, 2016. At Issue. Opposing Viewpoint in Context, htttp://link.galegroup.com/ap/ps/doc/EJ3010971206/)VIC?u=nhmccd,main&xid=108d3206. Accessed 20th Feb 2018. Original published in American Progress.org vol.1, 19 Feb 2015.
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