Essay Example on Corporate Social Responsibility: Achieving Sustainable Business Profits

The increasing quest for a sustainable business practice has made the need for most corporations to become responsible business entities. Corporations do not exist in the seclusion of their immediate society and beyond. They need to create products that serve the needs of this society alongside profit-making (Jamali, 2008). Thus, today, one of the most critical objectives, expected of a business is to take into consideration the interests of its community. Therefore, a business to prosper, it has to create social responsibility as an essential business strategy.

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The first responsibility an organization can accomplish is safeguarding the employees' safety and boosting their morale. Employers must also strive to provide a conducive working environment for its employees by ensuring there is no form of discrimination, reasonable remuneration, and their safety is well catered. It is also the responsibility of a business to ensure that its employee morale is always boosted (Moir, 2001).

For a business to prosper and preserve its success, always the customer needs have to be met and fully satisfied. An organization has a responsibility to recognize customers' rights and understand what they need and how they want it delivered to them. They should also supply quality goods and services and ensure the products are not harmful to their consumers (Jamali, 2008).

An organization has a responsibility to safeguard the interests of its investors, for they take the most considerable risk of investing in that business. A business has a social responsibility to ensure its shareholders get a fair return on their investments. An enterprise should work hard to safeguard the investors' shareholding by upholding profitability, which, in return, benefits all the shareholders (Moir, 2001).It is the social responsibility of a business to improve and protect the environment. When the environment is friendly, business tends to run smoothly, which implies that they both depend on each other. An organization will achieve this by leading as an example in participating in programs such as environmental cleaning, ensuring the treatment of industrial waste, financially supporting entities that protect and preserve the environment. The businesses should ensure they abide by the stipulated rules and regulations set in place that safeguards the environment (Jamali, 2008).

Corporations do not exist in the seclusion of their immediate society. Businesses need to create products that serve the needs of the community. The sole responsibility of a company to the community is providing quality goods, services, and jobs. The business should ensure they pay the required taxes, which in return helps the community to develop the social and economic amenities of that community. Lastly, an organization should keep in mind the traditions, social norms, and customs of society while forming its programs and policies.

References

Jamali, D. (2008). A stakeholder approach to corporate social responsibility: A fresh perspective into theory and practice. Journal of business ethics, 82(1), 213-231.

Moir, L. (2001). What do we mean by corporate social responsibility?. Corporate Governance: The international journal of business in society.