Essay Example on E-Marketing: Reaching Customers Across Borders Quickly

Introduction

E-marketing is a process of making sales, advertising, or marketing stuff through the internet. Through the use of the internet, the product can reach a wide range of areas. E-marketing uses various technologies to make a clear connection between a customer and a seller. The mode of marketing is widely used since it is not time-consuming. It advertises the product to a large group of people past borders.

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Different sites have developed their marketing platforms with various features. As we know, an excellent ma2rketing platform must be in a position to impress the customer once the customers visit, giving him the urge to make an inquiry or even make a revisit when the product is not in the market at that pa2rticulat moment. The effectiveness of specific factors depends on the seven C's.

• Context, the general layout
• Content, the photos, and the texts
• Community, this is the ability to e used by other communities
• Customization can deal with all kind of users
• Communication, ability to communicate to uses
• Connection, the ability for a clear link to others
• Commerce, must have the ability to make commercial transactions

The following is a comparison of different e-marketing sites.

www.ftd.com

This marketing site looks soo nice. It has all the features obeying the seven essential C's. It has a great layout design displaying variety at a comprehensive view with a clear understanding. Each picture can communicate its intended purposes. They offer shipping in boxes with reduced value. This site can connect with other saps as well as being understood by different kinds of people, thus obeying the C's rule.

www.partycity.com

In this site, you have to choose where to shipping will go. You have to choose the country before accessing the location, making it not so excellent for window shopping. It has a wide range of the display. Bright display giving buyers the urge to revisit and buy more. It's simple to understand and use, thus making it suitable to use. It offers an opportunity for upcoming events.

www.chipotle.com

This site is so lovely, it provides free delivery for some items, whereby creating a unique advantage. This site allows specialization whereby it can allow specialization. In this case, it allows for a wide variety. Display and content are so bright, whereby it is so understandable by every person. The worst thing is that it does not offer the cost.

www.jetblue.com

Jet blue site is so evident in terms of the rou1te. This site does not provide a display of its product; it does not comply with most of the C's, thus making it less significant. In such a platform, it is so hard to know what they are selling.

www.snapple.com

This site only sells drinks of juice kind. It offers a limited variety of products, thus making a specific group of people visit it. Its display is so lovely, but it provides a limited array.

www.holidayinn.com

This site deals with holiday products. It is a safer way of transacting since it offers check-in and a check-out form that is sure that a particular product will reach a specific product within a specified period.

www.bestbuy.com

In this site, one must choose the country that he is first. It does not offer an opportunity for surveillance in other countries.

www.walmart.com

Walmart's website offers a great thing to its customers. This site provides rewards to customers. `Once you buy a product, they tend to give back 5% of what you have purchased. Its display is so excellent, obeying most of the 7 Cs.

www.dominos.com

Dominos as the best layout features providing details in a depth manner. Dominos offers delivery in different parts, whereby they urge you to award your driver. In this site, the driver carries a limited amount.

www.bedbathandbeyond.com

Bed-bath-and-beyond site is the most unfortunate site since it does not open while you are trying to access it from some parts of the world. This site is like it is only for some parts of the world and not everywhere.

Compare the mobile site to a desktop view

Mobile websites have a limited viewpoint than the desktop view. The mobile site displays a limited number of elements than the desktop. View. The processor of mobile gadgets is slower compared to desktops.