Essay on Pizza Hut Reaps Benefits From Technology: Innovative Sales Processes

Technology in the present world is crucial to the functioning of every entity for it enables it to either facilitate the making of sales or facilitate in the running of other activities. Pizza Hut is one of the organizations in the world that has been relying on technology to advance its activities. Pizza Hut has been relying on technology to run its various processes, and the advancement in the technological tools makes the firm to be innovative. The sales section manages to work as a team for they can manage to connect when they are in the field. Reaching of customers has been facilitated by the existence of technology leading to the increase in the volume of sales and revenue (Carson 2019). The purchasing of the production materials is done through the use of technological tools, and this improves the efficiency of operations.

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The adoption of technology in a firm is not easy and the various stakeholders have to be consulted by the organization can decide to install any tools. In Pizza Hut, the managers in the various levels are usually consulted, and in other cases, they can raise suggestions on what they want in their department, but the final decision is usually made the management. They are the ones that make the final decisions to authorize the installation of new devices in the company. A problem may arise in the firm, and the management may want to manage the issue and fill the gaps that are causing problems within the company (Ramey 2012). They are, therefore, the last resort when decisions are being made concerning the use of technological tools. No subordinates are allowed to rely on technology that has not been authorized by the senior officers to carry out their obligations.

Budgeting of technology involves ensuring that there are communication and connection between the IT department and the finance team. The IT department will present the tools that they need, and the finance team will provide the required funds. A budget is required, and this involves making estimates of the amount of money that may be required to have the new tools in the business. Some of the expenses that the budgeting team may take into consideration may include the initial purchase costs, the installation fee, transport costs among others. A team of experts will be given the responsibility of making the budget, and the groups will be made of the representatives from various departments like finance, IT and the management.

Making plans on acquiring technology is not an easy process, and Pizza Hut may involve the relevant stakeholders. Technology is aimed at solving a given problem in Pizza Hut, and this means that before the installation happens, there must be a prevailing problem in the entity that needs to be solved. Therefore, they must first determine the issue affecting the business so that plans can be made to acquire the necessary machine (Emma 2019). Agreements may be made with the seller to provide the machine, or the organization may send representatives to the market to research on the best, cheap and quality technological tool that can be adopted.

Advancement in technology in the market leads to some of the technological tools becoming irrelevant and obsolete. Therefore, Pizza Hut may be required to keep updating its systems and replacing the technology that is being outdated. Failure to do so can have serious and adverse repercussions on the firm. Its system may become a weak and easy target by the hackers, and this will likely affect the flow of business and other activities. Therefore, the use of technology changes with time and the old systems that are not offering efficient services; they are removed and replaced with others that are adequate regarding the offering of the intended services.

Pizza Hut is one of the largest organizations that sell fast food products, and it has been relying on mobile applications to facilitate the ordering process. The organization has been enabling the customers to make orders in a matter of seconds an issue that has been enabling the customers to build loyalty with their clients and drives sales. It is an issue that has given it a competitive advantage in the market over the rival entities (Kelso 2019). The mobile applications that it utilizes are GPS-enabled to as a way of enabling the clients to find the nearest restaurant. The iPhone mobile ordering app was started in the year 2009, and it can be stated that the use of the mobile applications has contributed around 30% of the deliveries made in the firm an indication of the success that is being achieved by the system (Littman & Liem 2019). The Push notifications, a system that is being used in mobile technology is a procedure that lets the customers know when their delivery is on the way (Castrode 2018). The application tends to update instantly without the need to download the updates. The advancement in technology has been one of the main reasons that have driven organization globally including Pizza Hut to adopt the use of mobile phone applications considering that a significant portion of the world population in the age of majority have mobile phones.

Bibliography

Carson, Andrea. 2019. The Role of Technology in a Business Organization. Biz fluent. Retrieved from https://bizfluent.com/about-6082161-role-technology-business-organization.html

Castrode, Jelisa. 2018. Pizza Hut's New Delivery Technology Is Straight Out of 'Black Mirror.' Munchies. Retrieved from https://munchies.vice.com/en_us/article/vbyxey/black-mirror-pizza-hut-driverless-delivery-truck

Emma, Kinda. 2019. Importance of Technology in the Workplace. Retrieved from https://smallbusiness.chron.com/importance-technology-workplace-10607.html

Littman, Julie& Liem, Emma. 2019. Putting pizza delivery apps to the test. Restaurant Dive. Retrieved from https://www.restaurantdive.com/news/putting-pizza-delivery-apps-to-the-test/545663/

Ramey, Karenha. 2012. Use of Technology In Business. Retrieved from https://www.useoftechnology.com/technology-business/