Buying HP Laptop: My Experience With Personal Selling - Essay Sample

Introduction

Personal selling is a situation where the salesman attempts to convince the customer to purchase a particular product. The salesman ought to use his or her skills and abilities to sell. At one moment, I was involved in this buying as a buyer. I interacted with a vendor who was selling electrical appliances. I wanted to purchase a Hp laptop but had some doubts, and this particular seller guided me very well on the purchasing path plus telling me the importance of using the Hp laptop. Eventually, I was very convinced of using the Hp laptop, and the doubts that I had were all gone.

Is your time best spent reading someone else’s essay? Get a 100% original essay FROM A CERTIFIED WRITER!

Save 25%

Advantages and Disadvantages of Selling Online

Online selling is a system of electronic commerce which let the vendors to directly sell goods or their services to a customer through the internet using the web browser. online selling will be most successful in the case where the seller has well- defined products or services which may be sold with no human involvement in the selling process, all types of probable buyers having fixed prices and the goods being delivered within a predictable time

Selling online has various advantages. One is that it reduces the geographical boundaries by letting one address the world market by expanding the base of the probable buyers. It also gives competitive costs since it reduces the costs of distribution through the intermediaries and hence produces higher income. Online selling may also aid the physical stores to raise their sales through the incorporation between offline and online sales. It also ensures faster and easier management of the store since jobs, for example. Billing, orders, shipments become so easy and quick to handle since they are carried out directly through the e-commerce podium.

Online selling also has drawbacks, on is increased competition. With this particular type of business, not only the probable clients rise but also potential direct competitors, and therefore attaining the right online prominence in the market is never easy. Again, the customer lacks that physical contact with the product he or she wants to purchase, and there the pictures of the products ought to be of good quality and display them at different points of view to convince the buyer. Another disadvantage is the lack of shop assistants wherein the online store; buyers frequently purchase with complete autonomy. This is because the staff of the company neither advise them nor guide them in the line of buying. In this market, there is a lack of confidence also and the time of delivery plus the costs of shipping may, at times, be deterrent.

Challenges That Online Sellers Ought to Deal With

The absence of identity verification online is a challenge that most online sellers face. Every time a new individual sign up on their website, the portal is never aware of the customer except for the details that have been provided by the person. A problem comes up the moment the buyer opts for cash-on-delivery during buying, and losses could occur in case the contact information given by the buyer is counterfeit. Also, maintaining the loyalty of customers has become a significant challenge for many since the customer and vendor don't know one another.

The Seller Ought to Give Unique Customer Service to Earn the Loyalty of a Buyer

The loss on the product return and refund is another challenge that these sellers have to deal with. This loss comes up the moment a product is returned because of reasons like the buyer wasn't satisfied with it or it was damaged, the sellers will suffer the loss that involves loss of reputation plus wastage of money of the shipment. Data security matters are the main problem faced by online sellers. This is because impostor post many junks and may at times attack the web host server and hence, infecting the website with viruses, which may aid a hacker in getting all the information, including the details of one's credit card.