Introduction
Toyota Japan and its subsidiaries are identified with the name Toyota Industries Corporation which is used for corporate business financial reporting. The following report establishes Toyota Industries Corporation financial reports to assess the organization financial performance which can be used to infer how the Poland subsidiary has been performing.
Financial Results in 2016
The financial results for the year 2016 cover a period of between April 1, 2015, and March 2016. During the fiscal year in focus, the United States and the European economies were recovering whereas the Chinese and other Asian markets were not performing well. Besides, the Japanese economy was moderately recovering despite experiencing poor personal consumption. The tax increase in the Japanese affected the purchase of mini vehicles. In 2016, the net revenue on automobiles increased by 3.7% to 25, 977 billion yen in 2016. Operating income in the automotive operations rose by 5.3% to 2,448.9 billion yen which can be attributed to the reduction in cost and the changes in the exchange rates. In Europe where the Poland subsidiary falls there was a decrease in revenue by 189.9 billion yen to 2,661.3 billion yen in the financial year 2016, and the operating income also decreased by 8.7 billion yen to 72.4 billion yen (Financial Summary FY2016).
Financial Results in 2017
In the fiscal year of 2017 which ended on March 31, 2017, the global economy performed mildly well. However, the decision by the UK to live the European Union and the deceleration of the Chinese economy hampered Toyota Industries Corporation performance. Capital investments growth in the Japanese economy led to increased economic growth and also consumer spending recovered in the 2017 fiscal year as compared to the 2016 financial year. The net sales in the year under focus stood at 562.6 billion yen an increase of 1% from the previous fiscal year in the automobile segment. However, the operating profit declined by 24% to 24.9 billion in the financial year of 2017 in the automobile segment. In the organization profit or loss statement, the net sales were 1,675,148 million yen which is a decline from the 1, 696, 856 million yen in 2016. The net revenues for the year 2017 stood at 27,597.1 billion yen a drop of 2.8% whereas the operating income was 1,994.3 billion yen. These financial information shows that Toyota Industries Corporation performance declined in 2017 with a significant margin which notes the impacts of Brexit. In 2017, Europe accounted for only 10% of the total vehicle sales and 7% production which shows a significant decline in European subsidiaries performance in the year under review (Annual Report 2017).
Financial Results in 2018
In the fiscal year between April 1, 2017, and March 31, 2018, in which the world economy was performing moderately. Improvement in employment and income significantly boosted the recovery of the Japanese economy. Markets for the automotive market remained stable, and in China, the market expanded in 2018 financial year. The policies to reduce greenhouse gases has significantly affected production due to quotas, especially for electric vehicles. The net revenue for the year 2018 for Toyota Industries Corporation was 29,379.5 billion yen which was an increase of 6.5% compared to the net revenue of 2017 which stood at 27, 597 billion yen (Financial Summary FY2018).
PESTLE Analysis
Political Environment
Toyota Industries Corporation and its subsidiaries in European countries such as Poland are significantly affected by the changes in the global political environment. Factors such as political stability, trade agreements, and government aid significantly affect the overall performance of Toyota Corporation in the international market segments where it operates. Any trade agreements between Japan and other nations significantly benefits Toyota business in Poland. Japan's good relationship with European countries and the United States which are essential markets are opportunities for Toyota to make sales. Trade wars between countries such as the United States and China have been a significant threat to Toyota future sales and profitability whereas the uncertainty caused by Brexit in 2016 significantly caused a decline in European sales which is attributed to the decrease in sales revenue in 2016 in the three years range of the company financial performance. Lately, the yellow vest movement in France has significantly disrupted business and trade of the Toyota subsidiary in the country which is a threat to the company financial performance (Nkomo, 2013).
Economic Environment
Economic factors can be used to assess Toyota threats and opportunities in their global operations. The most significant economic factors affecting Toyota include the weaker Yen as compared to the U.S dollar which is an opportunity for Toyota to sell more of its automobiles in the United States because they will appear cheaper (Vosta and Kocourek, 2017). The growth of the US and the Chinese economies are opportunities for further sales and investment for Toyota. Besides, developing countries' economies are also a potential opportunity for Toyota subsidiary in Poland to increase its sales in the 2019 financial year. In Poland, the state has been performing well economically which is a potential for Toyota subsidiary in the country to increase its sales as the economy expands. The economic growth is expected to slow to 3.9% in 2019 which will affect the overall demand for automobiles negatively Poland.
Social Environment
Sociocultural factors in Toyota operating environment has a significant impact on the organization overall productivity and sales projection (Schreurs and Steuwer, 2015). In Poland and Europe, there is an increase in the demand for hybrid and electric cars which is an opportunity for the Toyota subsidiary to increase sales by producing more innovative products. However, there is an increase in the widening of the wealth gap which declines the ability of Toyota to make sales in the market. Social media power has been realized in Poland where there is a growing orientation caused by the changing social environment which allows individuals to share their experiences using social media platforms.
Technology Environment
Technology has significantly changed how businesses operate in their respective environments (Vosta and Kocourek, 2017). In Poland and the global as a whole especially e-commerce which is a significant opportunity for Toyota to grow its sales due to the growing ease of selling goods directly to consumers irrespective of their geographical location. Besides, Toyota Poland subsidiary investment in technology to produce more electric and hybrid variants which are on demand as the consideration of global climate change implications force many countries to review accepted vehicle emissions.
Legal Environment
Legal aspects such as intellectual property laws have significantly improved the gains of automobile producers due to the growth of the security of Toyota innovations. This is a significant opportunity for Poland's Toyota subsidiary to invest in new products which will significantly improve the company competitive advantage by patenting its innovations (Vosta and Kocourek, 2017). Environmental laws are a threat to the organization especially in terms of emission regulations which are increasingly becoming essential for the success of the fight against climate change. Besides, the advent of e-commerce has led to the creation of laws to protect consumers buying products online which is an opportunity for Toyota Poland subsidiary to attract consumers by enforcing the consumer protection regulations in the organization e-commerce transactions which will improve consumer trust.
Environmental Factors
Ecological concerns are a significant concern for every international business due to climate change which threatens the overall sustainability of the industry. Different environmental laws such as emission regulations and contribution towards the mitigation of adverse climate conditions should be a concern of Toyota Poland subsidiaries. The organization should produce more environmentally friendly products such as electric and hybrid vehicles. Therefore, climate change is an opportunity for Toyota to evolve and offer more environmentally friendly products at a competitive price (Vosta and Kocourek, 2017).
Reflection Summary
Previously, the research on Poland's Toyota subsidiary failed to take into context that Toyota is a multinational corporation that uses the Toyota Industries Corporation as the trading and reporting name. In this case, the previous conclusions in regard to Toyota Industries Corporation failed to identify that the subsidiary in Poland financial performance can only be deduced from the perspective of the European segment and the multinational annual financial reports which identify the net revenues and operating income which can be used to assess the overall organization performance in all the segments and subsidiaries. As such, when determining Toyota's Poland subsidiary, it is essential to consider the political, legal, environmental, economic and technological factors which identify the organization operating environment as well as the opportunities and threats of the subsidiary and the corporation as a whole. Globalization has significantly led to the identification of the world as a single market primarily due to e-commerce which makes it possible for consumers to access products without physical presence. Therefore, the financial and PESTLE assessments identify Toyota Industries Corporation operations as well as a current potential which helps to determine the organization financial standing. In this case, available financial information is insufficient to make business recommendations of Toyota Poland subsidiary because reporting is usually for the entire organization. However, using PESTLE analysis and financial performance information on Toyota Industries has aided in the generalization of the results to Toyota Poland subsidiary viability and prospects. Lastly, previously the SWOT analysis only used data from 2011 to 2015 which does not shed light on the current organization situation hence, the need to adopt more recent operation times from 2016 to 2018 which represents the contemporary organization situation.
References
Vosta, M. and Kocourek, A., 2017. Competitiveness of the European Automobile Industry in the Global Context. Politics in Central Europe, 13(1), pp.69-86. Retrieved from https://content.sciendo.com/view/journals/pce/13/1/article-p69.xml
Nkomo, T., 2013. Analysis of Toyota Motor Corporation. Retrieved from https://scholar.harvard.edu/files/tnkomo/files/analysis_of_toyota.pdf
Financial Summary FY2016. Retrieved from https://www.toyota-global.com/pages/contents/investors/financial_result/2016/pdf/q4/summary.pdf
Financial Summary FY2018. Retrieved from https://www.toyota-global.com/pages/contents/investors/financial_result/2018/pdf/q4/summary.pdf
Annual Report FY2017. Retrieved from https://www.toyota-global.com/pages/contents/investors/ir_library/annual/pdf/2017/annual_report_2017_fie.pdf
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