Sustainable Bus. Mgmt: Interaction & Certificatory Practice for Firms' Impact - Essay Sample

Paper Type:  Essay
Pages:  4
Wordcount:  1000 Words
Date:  2023-08-25


In any organization and the establishment, there is a need to keep track of business in continuous speculation of sustainable business management. It has to be from the top management of the business establishment to command and give a successful direction. Transparent, sustainable management of an organization is the interaction and intersection of the sustainability in continuity and the business (Battistella et al., 3437). Certificatory is the practice in the firms' impact management on the baselines of the profit, planet, and the people. It ensures all the three are catted for in the future. It supports the long-term business variability in preventing other than reactivating. Hospitality and tourism are the sector of establishment that need to manage in continuous sustainability hedging the continuity competition for speculative long-term existence.

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Accor Planet Background

The sustainable Accor being long-standing in the leader in the environmental caring in the history of the departmental environment. Numerous solutions have been implements and strategical implementation in the contribution to the conservation of energy water functional conservation and the social community responsibility (Battistella et al., 3437). It is moreover limiting environmental hotel management. In 2011 the establishment Accor on the planet 21, laying down the objectives for the speculation for the 2015/2016 annual general meeting improvements, reinforce groups in the determination of prosperous sustainability heart activities. World 21 is an ongoing speculative framework to Accor, allowing it to acquire best practice in challenges and improving trends in inclusivity and strengthening on the strategies in futuristic life. The laying frame enables the Accor with its hotel establishment in hotel improvements and the measurement sustainability in the long-term performance (Fowowe 54). In goal specification. In the program sustainability of projection outlining the upcoming eras years.

In the rise of 21st dynamic changes in Accor lesson learning in 2011-2015 and base on it is based on the vision of the 2016-2020. Core aim in the changes in hospitality in all the levels of its establishment. The plan in the groups is making encouraging mainly generosity on the establishment more in the effects curbing with new model insertion modernity of changes endurance.

Vision Framework

The vision of planet 21. Was the hospitality whenever changes in the positive impacts. The framework is having critical issues on the hotel management operation stakeholder’s engagement. The people associated with the company. The partners of the business of the hotels. At the local community consideration too (Metaxas et al., 499). Moreover, the 21 planet addresses focusing on the buildings and construction, the beverages, and the quality of the footing.

The Objectives on The Speculated 2020

Each establishment addresses the environmental objective in the specification, and the challenges are impacting the social responsibilities of the sector of hospitality. The need being analyzing the conduction of shareholders' needs of concern and the footprint in the perspective world united nation development sustainability. Engaging the employees, groups' participation in the employees. Food waste in a 30% decrease. Increase in the hotel solidarity of citizens. Annually innovation and models responsibilities

In Hotels

Planet 21 has the speculative strategy of allowing the hotels to achieve level 1-4, platinum, gold, silver, or bronze. Bronze achievements are necessary for the ten essential actions in the groups. Silver gold and platinum, need a compulsory completion (Petts 53). Hotels need to have the opportunity in the voluntarily 60 voluntary activity in progress.

Key Strategies and Programs

The tree planting by 2021 and have the global partners in the project. The planet program being a substantial expression in the hospitality engaging environmental reduction. The guest is visiting the hotels in the multiple nights to use towels and have a private room. The free experiences generated in the utilization of water energy and the detergents and diverting the resources to the planting of the ACCOR integrating planets and the plant's strategies in the chain valuation, motivating the hotels from the supplier and the producers in the agroecological practice (Metaxas et al., 512). Guest restaurant practice in the planets in the subsidization of tree planting in the subsidy on the civic gesture.

Togetherness in The Future Generation

Accor sexual and fighting in the exploitations of the kids and the hospitality. The first group in the support and fight of the commercial sexual abuse of the children. The campaign to raise the sensitization against children's sexual abuse. And their employee’s motivations in the alert in the social issues and the dubious responses in the situations.


The primary motivation of hospitality of heart and Accor responsible social intentions of the solidarity in the endowment and the focus of funds in disadvantaged populations. Over the ten years, support of solidarity in the globalization of projects in employees and benefiting indirect and direct beneficiaries in the society. The solidarity in comfort and the partnership of the humanity stringy of the social ties (Fowowe 62). The running of the minimalized groups, the poor, and the slums are living in the cities. The honey bees hives and the sustainability supports by the habits of the hotels. Moreover, the health and food chapter suitability.


The establishment needs to sensitize on the sustainability management in the progress speculation in the society. The food, community, and the profit-sharing in the organization. The framework in setting and inclusion of vision and then mission in the sustainability of the speculated future set up. The business partners the environmental conservations and the solidarity with the vulnerable and the community marginalized groups.

Works Cited

Battistella, C., et al. "Sustainable business models of SMEs: Challenges in yacht tourism sector." Sustainability, vol. 10, no. 10, 2018, p. 3437, doi:10.3390/su10103437.

Fowowe, M. A. "Glocalisation and sustainable business solutions." Advances in Hospitality, Tourism, and the Services Industry, 2019, pp. 53-82, doi:10.4018/978-1-5225-6983-1.ch004.

Metaxas, I. N., et al. "Proposing a new modus operandi for sustainable business excellence: The case of Greek hospitality industry." Total Quality Management & Business Excellence, vol. 30, no. 5-6, 2017, pp. 499-524, doi:10.1080/14783363.2017.1315934.

Petts, J. "undefined." Small and Medium-Sized Enterprises and the Environment, 2017, pp. 49-60, doi:10.4324/9781351282840-4.

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Sustainable Bus. Mgmt: Interaction & Certificatory Practice for Firms' Impact - Essay Sample. (2023, Aug 25). Retrieved from

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