Paper Sample on Dynamic Growth: Franklin & Marshall College in the Investment Market

Introduction

Every establishment has a primary goal of dynamic growth. Due to modern competition of the market, industries of each establishment due to vigorous growth of industry (Heilbrunn, 2008). Each sector of the business due to increasing new investors in every industry have to continuously scan the market to identify the opportunities and grab them to hedge the competition and have the primary goal of dynamic growth achieved. Franklin & Marshall is a college that is established in the investment in the education sector (Lindstrom, 2010). The institution needs to employee techniques on the uniqueness of the qualification and the offer it gives to students to increase the number of enrolling students to the institution.

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Lindstrom Technique Utilization to Grow Franklin & Marshall College

The techniques are to enable the consumers to have a favorable view of the organization on what is offer and the trust in joining the college to achieve the very best in the institution (Lindstrom, 2010). The job market is favoring the product from the institution hence motivating the personnel to join the college.

Employing A Highly, Qualified Professional

The institution is a college that is the education sector need to have employment qualification of its employee to only highly qualified to be given the opportunity (Heilbrunn, 2008). The branding profession should be highly skilled to provide the best performing duty in the area of specification. The instructors and the tutors in the colleges should be meeting the highest professional qualification on the job employment (Lindstrom, 2010). The reasons behind this are to give confidence to a consumer of services that they are going to get right and excellent education program from the institution.

Discipline Diversification

The diversification to many areas of the education sector and offering diverse programs at the institution giving room to a large population to enroll. It provides the consumer of education to have a variety of choice to choose from the ranges. The students have a various interest to purse various education programs (Lindstrom, 2010). Despite the variation, Franklin & Marshall offer all the disciple hence encouraging more enrollment to the institution.

Advertisement of The Institution

The strategic advertisement of the institution offerings and the main goal and the vision of the institution are necessary (Heilbrunn, 2008). On the TV show, the standard headline magazines and newspapers, online advertisement is all of great importance to the institution (Lindstrom, 2010). It ensures that the information about the organization is widely spreading to universal coverage. As a result of this, there will be increasing in the enrollment of the students to the institution. Moreover, the works too would like to be associated with the organization.

Consideration of Faith Religion and Brands

The institution needs to respect and give the students the freedom of religion and to exercise their religious faith in the institution. The institution too, should keep the boundaries not to allow the community taboo to take place in the institution (Lindstrom, 2010). The freedom of region and faith will encourage the diversification of students from a different religious background (Lindstrom, 2010). The branding of the institution considering the neutral side of the faith and religion will give security of the religion and faith respect to students hence increasing the enrollment.

Conclusion

The education institution needs to take consideration of employing strategies that encourage students to the organization. The excellent facilities and quality service to the core purpose of being enrolled in the college. The respect of the culture and religious issues should be upholding. Nonetheless, the institution needs to hedging competition from new investors to the sector by continually scanning the environment its industry and employing the improvements on the opportunities hence being the best and enrolling more students and workers. Thus, resulting in the best college.

References

Heilbrunn, B. (2008). Buy. ology. Truth and Lies About What we Buy. Décisions Marketing, (52), 74.

Lindstrom, M. (2010). Buy ology: Truth and lies about why we buy. Currency.