Introduction
Burger King is an international chain supplier of Hamburger and other fast food incorporated in Miami, United stated in 1954. The company has established a sustainability framework that focuses on food values, responsible sourcing, the environment, community and best people (Burger King, 2018). In a nutshell, such strategies seek to accomplish a single objective, health, and well-being of the customers and stakeholders. The goal aims in preventing lifestyle diseases that are associated with bulk food such as obesity, and diabetes. Besides, it is committed to offering safe, high quality and great tasting food to their clients to prevent instances of food poisoning that may result in loss of lives thus legal actions and damaged reputation.
The restaurant trusts stakeholder engagement to determine and comprehend issues, risks, consequences, and opportunities that can impact their operations and brands. It has the following concerned parties; the governments, guests, industry associations, local communities and organizations, non-governmental organizations, the employees, the shareholders, team members, vendors and suppliers (Restaurant Brands International, 2017). In a bid to achieve the firm's primary objective of health and well-being, it progressively contacts these groups on various matters such as food quality to curb food poisoning cases and lifestyle complications like obesity and diabetes that may deteriorate the health of its customers.
Various governments have intervened and created regulations regarding the standards and quality of food, to harmonize the objectives of the firm, the customers' needs, and other stakeholders' expectations. The interventions ensure that the firm has complied with the laws and industry standards, business ethics and codes of conducts, employment and labor rules, health and safety assurance and human rights and freedom like freedom of association among others (Restaurant Brands International, 2017). Besides, the firm and other taxpayers bear the obligation to cater for the implementation and enforcement of such regulations in every government structure.
The United Nations Sustainable Development Goals
The United Nations Sustainable Development Goals (UNSDG) is a blueprint toward obtaining a better and more bearable future for everyone globally. All the members of the United Nations adopted these strategies in 2015 as a point of reference toward the vision 2030. The Department of Social and Economic Development through the Division of Sustainable Development Goals offers fundamental support and capacity building in line with such goals (UNDSG, n.d.). Besides, it appraises the systems in the implementation of the agendas and advocates for issues relating to such objectives in the world.
The Burger King working together with UNSDG opts to solve the world challenges and constitutes seventeen goals. They include no poverty, zero hunger, good health and well-being, quality education, gender equality, clean water and sanitation, affordable and clean housing (UNDSG, n.d). Moreover, it seeks to ensure decent working and economic growth, industry, innovation and infrastructure development, reduced inequalities in every sphere, responsible consumption, and production. It also focuses on climate action, conservation of aquatic and marine resources, life on land, peace, justice and strong institutions and partnership for the goals.
Critical Analysis
This strategy aims to ensure an equal world with bearable economic, social, political, legal and ecological environment. The level of poverty in the world is quite irritating, and for that matter, the organization focuses on measures to minimize the enormous number that lives $ 1.90. Poverty in these countries has led to hunger and thus the second agenda of the establishment (Ali et al., 2018). Statistics from the UN show that the adoption and implementation of these goals, the proportion of undernourished individuals have reduced from 15% in 2000-2002 to 11% from 2014-2016.
Moreover, the excellent health and well-being is a significant prospect in 2030 to eradicate lifestyle and malnourishment diseases in every corner of the world. Other health menaces to be eradicated include maternal mortality to less than 70 in 100,000 live births, epidemics like malaria, HIV/AIDS, tropical and infectious diseases (UNSDG, nd.). It also focuses on drug and substance abuse prevention, traffic accidents, hazardous chemicals, and air through increased medical coverage and conservation of the environment.
In the sail toward the projections, quality education becomes another pillar. It is aimed that by 2030 every child regardless of gender, race, color, physical makeup, and economic background will access all levels of education. Burger Kind will ensure quality education and training facilities and increment in the supply of qualified teachers to accomplish this goal (UNDSG, n.d). Further, they are determined to achieve y and empower all women and ladies through halting all kinds of gender violations against women, harmful practices like early marriages, FGM and women trafficking. Besides, they will ensure the provision of equal opportunities in leadership and workplaces, policies to ensure equal rights for women, and access to productive and sexual healthcare etcetera.
Another agenda lies on the availability of sustainable management of water and sanitation for all through the elimination of pollution to improve water and sanitation quality, water use efficiency and supply of fresh water (Lee, 2017). Other strategies that Burger Kind employs in a bid to accomplish this aim are by restoration and protection of water sources and ecosystems, supporting and strengthening the local society to enhance water and sanitation management. About this, there is fostering access to reliable, affordable, sustainable and modern energy for all. The approach to this issue is through increasing the distribution of renewable energy, expansion of infrastructure and upgrading of technology and doubling the rate of efficient management of power.
Regarding sustainable economic growth and development, it shall ensure sustenance of at least 7% per capita growth in the least developed nations, diversification, technological advancements, and innovation. Efficient consumption and production, the offering of decent and productive employment, unemployment reduction among the youths, protection labor laws and curbing human trafficking amongst others will also serve toward the realization of the objective (UNDSG, n.d). Nonetheless, there is a focus on infrastructure development and innovation by promoting inclusive industrialization, upgrading on constructions, enhance scientific research and technology, increased access to information and improved communication etcetera.
The tenth ideology seeks to minimize inequality within and among countries through empowering and promoting social, economic and political inclusion of all, elimination of discriminatory legislation, monitor and improve the global financial market, and enhanced international investment among others (UNDSG, n.d). Concurrently, provision of adequate, safe and affordable housing and essential services besides sustainable cities and communities are other significant pillars of the establishment. The techniques that are in place to fulfill these missions include supporting positive economic, social and environmental connections between the urban, peri-urban and rural areas by reinforcing national and regional development planning, financial assistance etcetera.
Moreover, the focus is on sustainable consumption and production to ensure efficient use of the available natural resources. Under this domain, reduction of food wastages, management of industrial effluents and to the ecosystem, encouraging sustainability practices in firms, and enhancing scientific and technological platforms as measures to accomplish the goal (Ali et al., 2018). Similarly, combating climate change to create a resilient climate against related hazards and disasters will serve as an achievement in ensuring a sustainable environment. As a result, various governments have taken initiatives to establish policies and regulations to create awareness, and urge people to be environmentally conscious.
Conservation of marine and land resources also constitute the pillars to protect the nature against misuse and exploitation. Several countries that border the seas, oceans and other large water bodies have enacted legislation to control the activities therein such as overfishing, illegal and unregulated fishing, the establishment of scientific measures to clean and conserve the marine (Restaurant Brands International, 2017). Conservation and restoration of land resources such as forests and resources to curb adverse effects like desertification, soil erosion, floods, droughts, and loss of biodiversity are also at the limelight. Therefore, countries have come together to cease poaching, trafficking of rare species, deforestation and unethical mining activities to protect the land assets.
Most states and nations have experienced political instabilities leading to social and economic injustices in the recent past. For that matter, the UNSDGs have peacebuilding mission to provide justice and sustainable developments globally (Lee, 2017). It opts to halt exploitation and abuse of human rights, advocate for the rule of law for justice and equality, minimize corruption, and safeguard fundamental rights and freedoms among others.
Finally, there is an aim to stimulate partnership among the members of the United Nations through resource mobilization, financial assistance, debt relief, and encouraging investments. In regards to technology, it looks forward to ensuring south-north, south-south and triangular regional and international cooperation (Lee, 2017). Besides, they want to foster development and dissemination of environmentally sound technology and operationalize bank and science technology innovation for the least developed countries.
Since Burger King is an international firm that operates in the member states, it is obliged to adhere to the sustainability guidelines and contribute positively towards achieving these objectives. It is for that reason that the principal mission of the firm is to ensure the health and well-being of the customers (Burger King, 2018). This objective is in line with the third sustainable development goal of the United Nations. The firm has employed professionals to verify food quality and assurance and prepare such products in a highly hygienic manner. Besides, it is focused on the elimination of deforestation and has partnered with various stakeholders to prevent this menace to conserve the land resources as in the UNSDGs.
Recommendations
The mission of the firm is to ensure the health and well-being of the clients by the provision of high quality and safety that meets the choice and taste of the customers. In line with the UN sustainable development goals, I would recommend that King Burger offer education sponsorship programs to the less privileged and the young girls. The action will ensure equitable and quality education to help to achieve other goals like poverty eradication and prevention of hunger. For instance, they can create the King Burger Education Initiative in the least developed countries to support the bright needy students in secondary and post-secondary school.
The restaurant does not fully incorporate all the UNSDGs such as partnerships with like-minded organizations. It is prudent that the restaurant partners with other organizations in the countries of their operations as these objectives cannot be accomplished by a single firm. For that matter, the study highly encourages...
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