Introduction
Traditional social construct where physical contact was the only method of communication and interaction is gone as social media provides alternative logic to the processes. Escalation of social media activities has been reported in the contemporary world embracing change in people's behavior and understanding. We are living in a world where social media platform plays a big role in enhancing personal understanding (Einwiller & Steilen, 2015). Considerably, Facebook has been a core platform for every person focusing on communication and interaction with friends. However, the questions engulfing the minds of business enthusiast is the strategy used by Facebook and its compensation plans to make it ideal and portray and essence of success.
For organization prosperity and continuity, compensation plans should be integrated for motivation purposes. Facebook relies on a total compensation strategy to achieve its mission and visions. The compensation plans integrated by Facebook are not only correlated with paying higher perks and salary to their employees but also creating a conducive environment for employee retention. Therefore, the compensation plans are inherent in ensuring smooth flow of activities and management consideration among the Facebook stakeholders. Precisely, it is the compensation business strategy that has helped Facebook Company thrive in a socially competitive environment depicting future success.
Facebook mission is linked with giving people the power in building the community and bringing the world closer together. On the other hand, the company works on the vision of giving people the power to share hence making the world more open and connected (Campbell, 2015). These mission and vision are achieved through a total compensation strategy wherein the top leaders ensure health matters are valued for their employees. This is achieved through health compensation plans incorporated by Facebook organization stakeholders. The criteria for compensation used by Facebook relies on core pillars that ensure employee retention through motivation and ultimately resulting in its progress. First, the reward strategy wherein the employees are awarded according to their performance impact is the main focus of the organization (Campbell, 2015). Secondly, Facebook offers family support for their employees and this generally helps in motivating the employees to work towards achieving organization mission and visions.
Undoubtedly, the success of Facebook as a social media platform can be allied to its interesting business strategy application. Employee satisfaction through reward strategy has had positive repercussions to the organization emanating from employee hard work to fit on the reward system (Campbell, 2015). Precisely, Facebook reports few cases of employees quitting their jobs under claims of salary problems or dissatisfaction. The hierarchy of leadership ensures that the subordinates are valued and involved in decision-making processes. The leadership strategy incorporated by Facebook is different from other organization as cases of top management making all top decisions is eliminated (Einwiller & Steilen, 2015). Facebook business strategy works on the principle of equality to the employees in the decision-making process. All employees taking part in the decision and their solution considered ethical. Basically, this business strategy impacts a sense of belonging to Facebook employees and therefore focusing on job retention due to the inclusivity ideology used by the stakeholders.
Conclusion
In conclusion, Facebook seems to be in the process of achieving its goals and objectives. It is on the tipping point of its mission and visions basically due to the proper application of compensation plans. In addition, employees are given power in decision making brushing off the negative notion for top managers. Therefore, employee motivation has helped in improving their performance hence resulting high service productivity of Facebook.
References
Einwiller, S. A., & Steilen, S. (2015). Handling complaints on social network sites-An analysis of complaints and complaint responses on Facebook and Twitter pages of large US companies. Public Relations Review, 41(2), 195-204.
Campbell, A. (2015). Mission. Wiley Encyclopedia of Management, 1-1.
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