Nimble Storage: A PESTEL and Hofstede Analysis for Global Business - Essay Sample

Introduction

Nimble Storage is a system organization that stores hybrid data. Over the years, the company has been rapidly growing through the attraction and retention of consumers as one of the factors behind this success. This essay aims at examining the PESTEL analysis and Hofstede's four cultural dimensions concerning Nimble Storage. It will include a business practice analysis of the organization in association with its global operations, as well as the potential benefits and challenges that the business faces regarding the adoption of a more geocentric platform. Lastly, the recommendations for the leadership of the organization regarding how the organization may adopt an extensive geocentric focus on the practices of the business will be examined.

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Discussion

PESTEL Analysis

The political aspects play an enormous position not only in multinational companies ' investment choices but also in firms such as Storage Whitney. The political climate and other considerations have an impact not just on business expenses, but also on competitiveness throughout the long term. Many of the political aspects include; governance structure, the rule of law and organizations, chances of coup d'etat, likelihood of conflict, business civil liberties, and several others (Emba Pro, 2018). Some of the political factors that have an impact on Nimble Storage include; the streamlines regulatory practices that are associated with the global norms, the independence of the judiciary, as well as international trade and other treaties.

A nation and region's economic aspects have a significant effect on a defined industry's future in terms of its competitiveness. Many of the financial elements that should be analyzed by Storage Whitney in both the current market where it wishes to join include; the inflation rate, GDP development rate, and discretionary income rates, to mention a few (Emba Pro, 2018). Some of the economic factors that affect Storage Whitney include; the employment rate, which, if high, provides an adequate consumer to product ratio, the disposable income of the consumer, the extent of the savings rate and household income, and the inflation rate to mention a few.

Social aspects including; demographic trends, a social order in society, and involvement of female workers to mention a few facets have a profound effect not only on the national economy but also on the accessibility and degree of consumer demand for skill in the labor market (Emba Pro, 2018). Some of the economic factors affecting Storage Whitney include; the attitudes of individuals towards authority, the degree of social concerns ad societal awareness, and the educational extent in society.

Technology is rapidly impending business practices across different sectors. Several of the technology trends that affect the macro environment include; the enhancements in artificial intelligence, the utilization of machine learning and big data analytics to anticipate customer patterns, and increasing network significance over service providers (Emba Pro, 2018). Some of the technical aspects that affect Storage Whitney include; accessing supply chain partners that are empowered, the acceptance of mobile payments among other advanced technological services, and increased Intellectual Property Rights and the protection of patents.

Not only among customers but also regulatory agencies and policymakers are environmental aspects rapidly gaining momentum. Global warming and the changing environment contribute to the high extinction-rate by the turn of this century, which will affect more than twenty-five species on earth (Emba Pro, 2018). Some of Storage Whitney's environmental factors include national emissions of carbon and the effectiveness of environmental agencies.

Legal considerations also control-market trends, competition rules, and protocol for settling any conflict with other shareholders. Because the judicial system is not reliable, Storage Whitney will face several problems-from customer lawsuits to government confiscations (Emba Pro, 2018). Some of the factors affecting Whitney's space include laws regarding monopoly and restrictive trading practices.

Hofstede's Cultural Dimensions

The first is the distance concerning power, which is the degree to which the less prominent members of institutions such as a family and other entities acknowledge and anticipate authority to be unevenly distributed (CFI, 2018). In this case, the organizations seek to have a competitive niche by offering Storage that is industry-leading and cloud-ready in terms of backup, security, and ease of management. The second dimension is individualism on the one extreme and collectivism on the other, which is to suggest that the extents in which people are organized into classes.

On Nimble Storage, this can be viewed under the different classes of consumers concerning the purchase of the firm's products. There are the considerations cultures on the individualistic hand in which the relationships among people are lax. The third dimension of masculinity and its inverse, femininity, applies to the gender balance of positions (CFI, 2018). This is another core issue for any culture in which several alternatives can be sought. Gender fluidity or diversification should be a prime area in which Nimble Storage can invest to produce the desired objectives. The fourth dimension is the removal of ambiguity or uncertainty avoidance. It is related to the search for the truth.

Business Practice, Challenges, and Benefits of Nimble Storage

The primary method of Storage Whitney is to offer faster performance and lower prices of its developed hybrid storage system to its consumers. They plan to give consumers the industry's most efficient flash storage system. Some several benefits and challenges are associated with Nimble Storage. One of these benefits is that it leads to an increment inefficiency. Slow storage systems, unlike the one at this firm, can lead to loss of time and money for both the consumers and the firm (R & G Technologies, 2016). This is why the hybrids solutions in Storage Whitney deliver an acceleration of reading and writing operations that enable the reduction of capacity while boosting day-to-day productivity (R & G Technologies, 2016). In-line compressions ensure that the systems are not overwhelmed and keep the capacity of users at a minimum.

One challenge that is faced by the organization is that there are unnecessary alerts that are generated on numerous occasions, such as when one of the two arrays experiences a power failure in terms of supply and control. The storage system is also known to be costly for small organizations (R & G Technologies, 2016). One recommendation that I would suggest for the leadership at Storage Whitney in relation to the adoption of business practices that are more geocentric focus is for them to have cultural-specific knowledge, as well as adaptation skills (Penn State University, 2015). They should also have the ability to acquire and incorporate a global perspective and diversity.

Conclusion

In conclusion, Storage Whitney, which is a system organization that stores hybrid data, has proven to be effective in terms of selling their products and services to consumers. This essay begins with a PESTEL analysis, which includes some of the factors that are related to Nimble Storage operations. Some of these factors include the extent of the savings rate and household income. The essay then delves into the Hofstede's cultural dimensions such as individualism and uncertainty avoidance, before examining the business practices and challenges and benefits that are face by Storage Whitney. Lastly, recommendations have been provided for practical geocentric focus.

References

CFI. (2018). Hofstede's Cultural Dimensions Theory. CFI, 1-2.

Emba Pro. (2018). Nimble Storage: Scaling Talent Strategy Amidst Hyper-Growth PESTEL / PEST / STEP Analysis & Solution / MBA Resources. Emba Pro, 1-1.

Penn Stae University. (2015, September 27). Geocentrism: the global mindset. Retrieved November 22, 2019, from Penn Stae University: https://sites.psu.edu/global/2015/09/27/geocentrism-the-global-mindset/

R & G Technologies. (2016, November 26). How Nimble Storage Can Benefit Your Business. Retrieved November 22, 2019, from R & G Technologies: http://blog.rgtechnologies.com.au/nimble-storage