Clear strategies offer organizations with clear objectives and directly contributing to the effectiveness as well as the performance of the entity. Through the approach, companies and organizations can quickly arrive at decisions and also track and handle problems while at the same time, exploit opportunities. It is, therefore, imperative for organizations to design the perfect strategic plans to sustain these results. In this context, this confab will analyze the strategic management practices of Google, Grand Rapids Michigan and United Way organizations to understand the achievement of corporate success.
Google corporation has grown tremendously to dominate the telecommunications and sector in the last few decades due to a strategic planning process that involves the identification of consumer demands. Consequently, google managers determine new opportunities and develop methods through which to exploit them. On the other hand, Grand Rapids Michigan is a community-based organization. Contrasting Google, which enjoys a much more substantial and diversified client base, the Grand Rapids is physically limited to Michigan and the people living within the community (Cabral et al., 2019). In this regard, the strategic process involves the fulfilment of the need of the people living within the community in terms of infrastructure and social amenities.
United Way, a non-profit organization, unlike the both Google and Grand Rapids, utilizes an entirely different strategic process. The privately funded not-for-profit organization is a consortium of a network of autonomous organizations each governed and managed locally. In this regard, the vital process of the umbrella company is the balance of every funder's interests regarding the organization (Cabral et al., 2019). Therefore disparate Google and Grand Rapids Michigan, United way lacks a singularly focused strategic process, especially since it is a consortium of several independent member companies.
Across the three companies, resource allocation processes are entirely different owing to the different managerial constructs of the companies. Google, for example, has a decentralized governance structure meaning that every branch of the company in different parts of the world operate under the same construction with all of them synchronizing with the headquarters and the CEOs of the company. The Grand Rapids community also applies the same system. United Way, on the other hand, lacks a centralized system since each of the member countries are entirely autonomous. Therefore each of the companies has power over their activities independent of the rest of the companies in the consortium. Thus resource allocation varies across the members depending on the financial strength of every member.
It is clear, that identification of opportunities, exploiting them and managing the exploitation process are the three methods of outcome evaluation utilized by the three companies. Through each, within the different contexts of each of the organizations, the three have been able to achieve the success they are known for currently. The assertion is especially evident with Google, with its strategic management practices using variations of the standard methods discussed above, with the evidence of the outcome being Google's position in the telecommunications and technology industry (Abd et al., 2019).
Conclusion
Conclusively, strategic management is an essential facet requiring adaptation by any organization intending to establish dominance. The three companies illustrate how different strategic management practices can be utilized in different contexts to enable a company to achieve global success. While some methods may be oriented towards profit generation, others may be centered towards community development, but each will elevate the involved parties on their respect.
References
Abd, K. M. A., Abbas, S. A., & Khudair, A. H. (2019). Impact of Strategic Management Practices on Organizational Entrepreneurship Mediating Effect of Strategic Intelligence. Academy of Strategic Management Journal.
Cabral, S., Mahoney, J. T., McGahan, A. M., & Potoski, M. (2019). Value creation and value appropriation in public and nonprofit organizations. Strategic Management Journal, 40(4), 465-475.
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