Introduction
According to an article by Bloomberg, "AOC Organization App is Spreading the Democratic Socialist Campaigns" by Joshua Green, it is identified that the Reach App made some win the campaigns, including Alexandria Ocasio-Cortez who won New york's 14th congressional District through blindsiding the former Democrat representative, Joe Crowley. It is said that many voters turned up in support of the Democratic Socialist. While the campaign talent of Ocasio is undeniable, her winning was supported mainly by the Reach app. The district where Ocasio-Cortez resides is full of people who are young, working and always moving from one place to another. These people do not spend a lot of their time at home and hardly answer their phones. Her only hope that she would win was based upon the fact that she would bring this person who was less represented in the system, to the limelight (Bloomberg, n.d). She went to the place where people gathered, including; churches, bars, and subways and was able to match all of them to her list. It would be very confusing for the world today if some underworld people came and saw how our political system is run. It is weird to go to someone's home, knock at their door and talk to them about politics without knowing them. A few political tools allow cracking of new ideas and the creation of new ways of doing things. What a person hears is what ones heard or done by someone else. The technology brought a new light on how campaigns can be done in the 20th century to reduce the tiresome traditional method. Because of the potential benefits of this app, most campaigns will be more than eager to fundraise and thrive on being politically acceptable. Since politics is a game of numbers, anyone would want something which triggers a positive response such as the Reach App.
Questioning of the Premise: Investigation of the Assumptions made, and often relied blindly, upon. Is that true? Of the things that are supposed to be facts
In every campaign platform, there is a difference between creating impressions and reaching out to people. Reaching out means that a significant amount of people have seen the content, while ideas are the number of times the content acquires various displays and how many people acknowledge content. Different campaign platforms focus on creating feelings more than actually reaching people. It is said that most people will want to know about the existence of a campaign. The Reach app enables people who would not vote, notice or even acknowledge the campaign to gather together and participate actively. How the platform was used had an impact n the people's impression of the campaign, sidelining those who used the traditional method of doing things. As people spend more f their time on laptops, tablets, and mobiles, technology is changing and transforming the way of doing things, especially the nature of marketing. The contemporary marketing combines discipline and the use of people's wishes and aspirations. The digital era has transformed the campaigns making most information to be in apps and newspapers in a few hours. The rise of the digital platform and its use means that a person can act very fast. Most campaigners should update their skills so that they can use the digital market and understand real-time technology.
References
Bloomberg - Are you a robot? (n.d.). Retrieved from https://www.bloomberg.com/businessweek
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